17th Jul 2026, 08:27 PM
Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) | XR Processor with AI Technology, Dolby Vision /Atmos, Exclusive Features for PlayStation5, 4K movie credits included
Price may vary by location, shipping cost, and availability.
$2,798.00
Highest: $3,899.99
Average: $2,549.41
Lowest: $2,095.00
Price History Graph
Offer Price Prices
Lowest: -
Average: -
Highest: -
Price History Information
You can check the price history of Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) | XR Processor with AI Technology, Dolby Vision /Atmos, Exclusive Features for PlayStation5, 4K movie credits included here. This product's current Price in USA is $2,798.00. The average and highest prices are $2,549.41 and $3,899.99 respectively.
| Lowest Ever Price | $2,095.00 |
|---|---|
| 12th May 2025 | |
| Average Price | $2,549.41 |
| Based on 783 days price tracking | |
| Highest Price | $3,899.99 |
| 8th Jun 2024 | |
Price History of All Variants of Sony 77 Inch BRAVIA 8 OLED 4K...
Current Price in USA
| Price | $2,798.00 |
|---|
Recent Price Drops on Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) | XR Processor with AI Technology, Dolby Vision /Atmos, Exclusive Features for PlayStation5, 4K movie credits included
Price Drop 23rd Jun 2026
$2,598.00 → $2,298.00
11.55% drop
Price Drop 6th Mar 2026
$2,798.00 → $2,498.00
10.72% drop
Price Drop 1st Nov 2025
$2,598.00 → $2,198.00
15.4% drop
Price Drop 4th Oct 2025
$2,798.00 → $2,498.00
10.72% drop
Price Drop 9th Aug 2025
$2,798.00 → $2,498.00
10.72% drop
Price Drop 19th Jul 2025
$2,798.00 → $2,598.00
7.15% drop
Price Drop 21st Jun 2025
$2,698.00 → $2,498.00
7.41% drop
Price Drop 15th Jun 2025
$2,998.00 → $2,698.00
10.01% drop
Price Drop 5th Jun 2025
$2,646.40 → $2,498.00
5.61% drop
Price Drop 4th Jun 2025
$2,698.00 → $2,498.00
7.41% drop
Price Drop 2nd Jun 2025
$2,698.00 → $2,498.00
7.41% drop
Price Drop 11th May 2025
$2,498.00 → $2,095.00
16.13% drop
Price Drop 27th Apr 2025
$2,498.00 → $2,144.97
14.13% drop
Price Drop 1st Mar 2025
$2,998.00 → $2,498.00
16.68% drop
Price Drop 19th Feb 2025
$3,198.00 → $2,998.00
6.25% drop
Price Drop 9th Feb 2025
$3,198.00 → $2,998.00
6.25% drop
Price Drop 8th Jan 2025
$2,698.00 → $2,498.00
7.41% drop
Price Drop 5th Jan 2025
$2,998.00 → $2,698.00
10.01% drop
Price Drop 3rd Jan 2025
$2,998.00 → $2,698.00
10.01% drop
Price Drop 24th Dec 2024
$2,598.00 → $2,398.00
7.7% drop
Price Drop 19th Dec 2024
$2,598.00 → $2,398.00
7.7% drop
Price Drop 23rd Oct 2024
$2,998.00 → $2,598.00
13.34% drop
Price Drop 6th Oct 2024
$2,898.00 → $2,698.00
6.9% drop
Price Drop 10th Aug 2024
$3,298.00 → $2,998.00
9.1% drop
Price Drop 22nd Jun 2024
$3,898.00 → $3,298.00
15.39% drop
Product Information
Details
| Product Name | Sony 77 Inch BRAVIA 8 OLED 4K HDR Smart Google TV (K-77XR80) | XR Processor with AI Technology, Dolby Vision /Atmos, Exclusive Features for PlayStation5, 4K movie credits included |
|---|---|
| Store Product Code | B0CVQGRW9F |
| Store Name | amazon.com |
| Brand | Sony |
| Rating | 8 / 10 |
| Category | LED & LCD TVs |
| Model Number | K77XR80 |
| Dimensions | 16"D x 67.5"W x 39.88"H |
Features
- PURE BLACK OLED CONTRAST: Over 8 million self-lit pixels are precisely controlled to produce pure black with high brightness. Enhanced by XR Contrast Booster 15, witness contrast with deep, detailed blacks and dazzling highlights, making movies and shows come to life.
- BILLIONS OF REAL-WORLD COLORS: Access billions of accurate real-world colors XR Triluminos Pro.
- POWERFUL TV PROCESSING: XR Processor intelligently enhances every scene in real-time boosting color, contrast, and clarity.
- YOUR FAVORITE STREAMING APPS IN ONE PLACE: Get access to all your favorite streaming apps, including Netflix, Prime Video, Disney+, YouTube, the Apple TV app, Crunchyroll, and many more with Google TV. Easily stream to your TV with support for AirPlay 2 and Chromecast built-in. And with Google Assistant, use your voice to search and ask questions.
- MOVIES INCLUDED WITH THE BRAVIA TV: Enjoy streaming high-bitrate, high-quality 4K UHD movies included with the SONY PICTURES CORE app (formerly BRAVIA CORE). Get 5 credits to redeem on latest release movies and 12 months subscription on hundreds of classics.
- STUDIO CALIBRATED PICTURE: Get picture quality just as the creators intended with studio calibrated picture modes specially designed for Netflix, Prime Video, and SONY PICTURES CORE (formerly BRAVIA CORE).
- PERFECT FOR PLAYSTATION 5: Take your PS5 gaming to the next level with exclusive features Auto HDR Tone Mapping and Auto Genre Picture Mode that optimizes picture quality for gaming and streaming. Game Menu puts all your gaming picture settings and exclusive assist features in one place.
Images
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Rating and Reviews
8 Based on 487 reviews
Sony 77 Inch BRAVIA 8 OLED 4K has 8 rating out of 10. This average rating is consist of 487 individual ratings. You can rate this product at product review page.
* Predictions is created on based of past prices and trends, it does not guarantee that it will happen. These are just prediction for theoretical information only.