Purela Liquid Detergent 5L | Rose Scent | Hard Water | All Machines | 100+ washes at 50ml. Rose Scent freshness 8 hours. Consistent thickness every use. Colour-safe. & laundry service bulk.

Features

• Rose Scent Fragrance 8-Hour Fresh Coastal Scent on Clothes After Every Wash: Purela's new Ocean Breeze variant delivers a light, airy coastal fragrance fresh like sea air, not heavy floral or synthetic citrus that clings to fabric fibres for up to 8 hours after washing and drying. The gentle aquatic scent is specifically calibrated to be noticeable while dressing and pleasant throughout the day without being overpowering indoors. Ideal for any Indian household that wants something refreshing and distinctive beyond the standard lavender and rose detergent options.
• Consistent Concentrated Formula Same Thick Texture from First Use to Last Drop: Purela Rose Scent maintains uniform concentration and viscosity throughout the entire 5L can no thinning, no watering-down effect as the pack empties. The concentrated formula requires only 50ml per standard washing machine load, delivering full cleaning power from pour 1 to pour 100+. Unlike liquid detergents that can separate or thin over time, Purela's stable emulsion technology keeps the formula consistently thick and effective.
• Removes Curry, Haldi, Oil, Tea, Coffee, Tomato & Mud Indian Stain Removal in 1 Wash: Advanced enzymatic formula targets Indian cooking's toughest laundry stains curry and masala, haldi (turmeric) yellowing, mustard oil, tea and coffee, tomato and ketchup, chocolate, and outdoor mud and clay dissolving them completely in a single wash cycle without pre-soaking. Anti-bacterial formula eliminates sweat odour and hygiene bacteria from collar, underarm, and gym wear fabrics. Leaves clothes smelling of Rose Scent , not the stain.
• All Washing Machines Front Load, Top Load & HE Semi-Automatic Hard Water TDS 800 Effective: Low-suds concentrated formula works perfectly in all Indian washing machine types front-load HE machines, top-load agitator machines, semi-automatic machines, and bucket hand wash without leaving residue on drum or clothes. Hard water effective up to TDS 800 ppm, covering households in Gujarat (Purela's home state, TDS 600+), Rajasthan, Delhi NCR, and Tamil Nadu. pH-balanced and colour-safe formula protects vibrant colours and maintains fabric softness wash after wash.
• 5L Economy 100+ Machine Washes at Rs2/Wash, Ideal for PG Hostels & Laundry Services: At 50ml per standard washing machine load, one 5L pack delivers 100+ complete washes lasting a family of 4 for 3-4 months, or serving a PG hostel, laundry service, hospital linen washing, or school uniform cleaning for 1-2 months. At approximately Rs2 per machine wash, 40-60% more economical than branded alternatives bought in 1L packs. A practical Diwali gifting option and housewarming essential.